Position: | Business Development Manager | | | Description: | | | | Company Background: | | | A Famous Sports Brand is now looking for Business Development Manager – China and Taiwan
| | | | Main Responsibilities: | | | - Assist the VP – Asia Pacific to ensure the achievement of the region’s annual OGSM.
- Under the direction and guidance of the VP – Asia Pacific, take responsibility for the proactive management of Licensees and Distributors in the development of the brand and business in the region.
- Take specific responsibility for the market management, regional OGSM achievement and brand and business development in particular :
- Focus on development in the strategically important China and Taiwan markets.
- Establish with all regional Distributors and Licensees for agreement with the VP – Asia Pacific, an annual Sales and Marketing Plan for each market.
- Work with the VP – Asia Pacific to develop annually a Strategic Marketing Plan.
- Ensure implementation of l global marketing programs and adoption of the global brand positioning / segmentation strategies.
- Ensure that Distributors/ Licensees comply fully with all reporting requirements.
- Liaise with International Marketing to police and ensure regional Licensees’ adherence to / compliance with the Design and Product Approval Process and procedures.
- Liaise with the VP – Asia Pacific and International Marketing, to ensure that the Brand and market needs are met in the development of the local Licensed Products.
- Actively monitor and develop the importation of distributed products into the markets where relevant, from global sources and through the Direct Supply system, to directly enhance income.
- Provide regular situation analysis to the VP – Asia Pacific, in terms of:
* Local market activity and intelligence.
* Distributor / Licensee performance:
Sales and marketing activity.
Product design and development activity, where relevant.
Financial performance when compared to budgets and contractual minimums
* Competitor activity in the local markets.
* Local market pricing structures (including retail and wholesale margins).
- Ensure regular liaison with each market’s respective Customer Service Representative, to ensure a full understanding and early resolution of market management and business development issues arising. - Manage the Business Development interface with Asia.
| | | | Qualification & Requirement: | | | - 3 to 4 years experience in international brand and business management, preferably from a Sales and Marketing background.
- Managing Licensee and/or Distributor business structures through the China market in the Sports, Fashion or FMCG industries.
- Ability to write and speak English fluently.
| | | | Nationality: | Prefer local Chinese | | | | Compensation: | The starting compensation will depend upon, among others, the individual’s experience, qualifications and current earnings. | | | | Report To: | -- | | | | Location: | Shanghai, China | | | | | | |
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